We have some colorful news to share! Rainbow Snow, a nostalgic shaved ice favorite from the 1980s and ’90s, is making its return to Sioux City—with a modern twist. The brand is officially relaunching as a mobile franchise, bringing joy, flavor, and entrepreneurial opportunity to communities across the U.S., starting right where it all began.
If you grew up in Sioux City, chances are you remember Rainbow Snow’s iconic flavor lineup and retro trailers serving up cool treats on hot summer days. Now, Rainbow Snow is back—this time as a mobile shaved ice franchise designed to help new entrepreneurs tap into their communities while reviving a beloved local tradition.
From the signature flavor com-bows like Groovy Rainbow and Sunset Rainbow to the eye-catching Arco Iris trailer, Rainbow Snow blends nostalgic charm with turnkey operations, low startup costs, and full franchisee support.
The decision to reintroduce Rainbow Snow in Sioux City isn’t just sentimental—it’s strategic. Siouxland has a deep-rooted love for community, family businesses, and shared memories. Rainbow Snow's mission to spread happiness and inclusivity aligns perfectly with the spirit of this vibrant Midwestern hub. "I think it's a great opportunity for people who want to own a business be part of their community," said Eric Rasmussen, co-founder.
The Sioux City location will serve as both a local favorite and a shining example of what’s possible for franchisees nationwide. It’s the beginning of a new era for Rainbow Snow, but it still carries the same heart.
Want to learn more? Check out the official press release here!
Rainbow Snow’s return to Sioux City is more than a revival—it’s a movement. A chance to turn joyful memories into a sustainable, flexible business that makes your community smile.
Rainbow Snow is actively seeking franchisees across the country, with a simple five-step process to get started. Whether you’re dreaming of a seasonal side hustle or a full-time venture, this business offers:
Low Startup Costs
Turnkey Setup with the Arco Iris Trailer
Comprehensive Training and Ongoing Support
A Brand that’s Equal Parts Nostalgic and Forward-Thinking
If you’ve ever dreamed of owning a business that brings people together, this is your moment.
Book a call with us and take the first step toward owning your own Rainbow Snow mobile shaved ice business today.